This month marks 2 years of AWM for me, and I'm remembering why I started as I set goals for 2022

Annual marketing goals tend to be vague: more followers, improve the website, etc.. But there's a much better way to set your annual marketi

Something about the word audit sounds scary, but the truth is a health check for your business that at these 5 milestones can ignite growth

Branding your small business is about so much more than logos and colors. And no business is too small to benefit from these tips!

A brand bible is an amazing starting point regardless of the size of your business, as it offers a cohesive identity for your brand - beyond

It feels strange to admit, but starting my own business was honestly never something I dreamed of or even considered doing. Not that it was

When most people think of 'Content Marketing,' they think of the basics: blogs, social media infographics, and email newsletters.

With everything that small business owners are enduring this year, is it fair to expect them to stand up politically?

This year has no doubt been crazy. And as a small business owner, one way to adapt is to get into content marketing. Here's why.

You're not alone if you've let you marketing strategy and execution lapse over a busy summer.

I never really appreciated the idiom "Having your own business is like having a child" until my dog got spayed.

As I think back on my reasons for leaving my corporate job and the ups and downs of starting my own business, I have been focusing on what I

Can you be focusing your marketing dollars more efficiently to leverage your existing client base?

2020 is officially upon us, and like any other new year, it's time for clean slates and fresh starts. This year also marks the start of a...