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Why I'm Not Shooting For the Stars in 2022
This month marks 2 years of AWM for me, and I'm remembering why I started as I set goals for 2022

Jessica Ponyrko
Jan 24, 20222 min read
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Setting Marketing Goals that Work For You
Annual marketing goals tend to be vague: more followers, improve the website, etc.. But there's a much better way to set your annual marketi

Jessica Ponyrko
Dec 14, 20213 min read
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When is a Brand Audit a Good Idea?
Something about the word audit sounds scary, but the truth is a health check for your business that at these 5 milestones can ignite growth

Jessica Ponyrko
Aug 20, 20212 min read
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7 Steps for Branding Your Small Business
Branding your small business is about so much more than logos and colors. And no business is too small to benefit from these tips!

Jessica Ponyrko
Apr 28, 20213 min read
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Brand Bible 101: What It Is and More Importantly, WHY You Need One!
A brand bible is an amazing starting point regardless of the size of your business, as it offers a cohesive identity for your brand - beyond

Jessica Ponyrko
Feb 18, 20214 min read
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